Beats by Dr Dre

Beats By Dre is a brand of headphones and loudspeakers marketed by hip-hop/rap musician Dr. Dre and Interscope-Geffen-A&M Records chairman Jimmy Iovine. There are six versions of the headphones and six versions of the earphones, which are manufactured and distributed under exclusive license by Monster Beats. As part of marketing strategy, the headphones often appear in music videos, movies, advertisements and other media.